Project Manager (m/f/d) Marketing Communications Sales Germany
- U.I. Lapp GmbH
- Stuttgart
Are you up for a change?
Your tasks
- Campaign Management: Developing, planning, and managing customer-focused marketing and sales campaigns throughout the entire campaign lifecycle and across all relevant communication and sales channels
- Content Creation: Editorial oversight, research, topic identification, planning, and content and copywriting for websites, newsletters, content platforms, and social media
- Content Management: Adapting, compiling, and distributing customer-focused marketing assets as part of the content and campaign strategy for various communication and marketing channels
- Marketing Analytics and Campaign Monitoring: Monitoring, analyzing, and reporting on marketing and campaign activities, as well as deriving optimization measures based on relevant metrics and appropriate analytical tools
- Project and Stakeholder Management: Overseeing and coordinating cross-functional marketing and sales campaigns in collaboration with internal sales, field sales, business development, and product management. Ensuring compliance with schedules, budgets, quality standards, and project goals
- Email Marketing: Creating, sending, and tracking the success of customer mailings using the Marketing Cloud—for example, regarding product changes, product discontinuations, team introductions, and invitations to events
- Trade Show and Event Management: Planning, organizing, and executing trade show appearances at regional trade and industry fairs, including coordinating service providers, trade show materials, and on-site support
- Customer Events and Sales Support: Assisting with the planning and coordination of customer visits and on-site appointments to present products and solutions in close collaboration with the sales teams
- Process Optimization: Continuous development and optimization of marketing, communications, and campaign processes to increase efficiency, transparency, and effectiveness
Your profile
- A successfully completed degree in business administration, e-business, communication studies, or a comparable field with a focus on marketing
- At least five years of relevant professional experience in cross-media marketing campaigns and content marketing, as well as project management experience in marketing on the client or agency side
- A strategic mindset with a holistic view of marketing and sales processes and their successful integration
- Technical understanding or the ability to independently familiarize yourself with technical matters
- Proficiency with MS Office, social media, online marketing, and tracking tools
- Very good English skills
- Strong communication skills
- Creativity, outstanding teamwork and communication skills
- Knowledge of Adobe Creative Cloud programs, such as InDesign, Photoshop, Illustrator, and Premiere Pro, is desirable
Good reasons for LAPP
- Variety of tasks and responsibilities & plenty of scope for ideas
- Value-based family business
- Global player with flat hierarchies
- Flexible working hours models & home office
- Work life balance due to the possibility to swap shifts
- Social benefits and discounts such as job train ticket & private parcel acceptance
- Personnel development, onboarding & individual support
- Annual international soccer- & volleyball tournament
- Public transport connection directly at station „Lapp Kabel“
- Sports- & health activities and healthy canteen
- Consulting in social and care services
Contact
- Frank Uhlemann
- HR Business Partner
- +49711/7838-3020
